{"id":20466,"date":"2021-08-27T10:46:38","date_gmt":"2021-08-27T08:46:38","guid":{"rendered":"https:\/\/www.plexus.es\/productos\/traqus-plattform-zur-analyse-von-standortdaten-in-echtzeit\/"},"modified":"2024-05-20T09:49:48","modified_gmt":"2024-05-20T07:49:48","slug":"traqus-plattform-zur-analyse-von-standortdaten-in-echtzeit","status":"publish","type":"avada_portfolio","link":"https:\/\/www.plexus.es\/de\/productos\/traqus-plattform-zur-analyse-von-standortdaten-in-echtzeit\/","title":{"rendered":"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container plexusProductos nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0 0 0 0;border-color:#e8ebef;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-space-between\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">.fusion-breadcrumbs.fusion-breadcrumbs-1{font-size:14px;}.fusion-breadcrumbs.fusion-breadcrumbs-1 span a:hover{color:#003e57 !important;}.fusion-breadcrumbs.fusion-breadcrumbs-1{color:#59667d;}.fusion-breadcrumbs.fusion-breadcrumbs-1 a{color:#59667d;}<\/style><div class=\"fusion-breadcrumbs fusion-breadcrumbs-1\"><span><span><a href=\"https:\/\/www.plexus.es\/\">Home<\/a><\/span><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-0{width:100% !important;margin-top : 20px;margin-bottom : 20px;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-top : 0px !important;padding-right : 0px !important;margin-right : 1.92%;padding-bottom : 0px !important;padding-left : 0px !important;margin-left : 1.92%;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {margin-right : 0.938rem;margin-left : 0.938rem;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-0{width:100% !important;order : 0;}.fusion-builder-column-0 > .fusion-column-wrapper {padding-right : 0 !important;margin-right : 0%;padding-left : 0 !important;margin-left : 1.248%;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0px;margin-top : 10px;padding-right : 0px;padding-bottom : 0px;margin-bottom : 0;padding-left : 2rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-bottom : 0;margin-bottom : 0;padding-left : 0px;}}@media only screen and (max-width:640px) {.fusion-body .fusion-flex-container.fusion-builder-row-1{ padding-top : 0;margin-top : 0;padding-right : 0;padding-bottom : 0;margin-bottom : 0;padding-left : .5rem;}}<\/style><\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container plexusProductos nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0 0 0 0;border-color:#e8ebef;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1200px) {.fusion-title.fusion-title-1{margin-top:2rem!important; margin-right:1rem!important;margin-bottom:2rem!important;margin-left:0px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-1{margin-top:0px!important; margin-right:0px!important;margin-bottom:0px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"margin-top:2rem;margin-right:1rem;margin-bottom:2rem;margin-left:0px;\"><h2 class=\"title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:37.5;line-height:1;\">TRAQUS ist das wichtigste Instrument, um Ihre Kunden kennen zu lernen.<\/h2><\/div><div class=\"fusion-text fusion-text-1\"><p>TRAQUS ist die Plattform f\u00fcr die Analyse von Standortdaten, aus der eine Reihe von Schl\u00fcsselindikatoren in Echtzeit gewonnen werden, um Kunden zu verstehen, ihr Einkaufserlebnis zu verbessern und zur Umsatzsteigerung beizutragen.<\/p>\n<p>TRAQUS erm\u00f6glicht den Vergleich der Leistung verschiedener Abteilungen zu vergleichen und die Identifzierung von \u201eHot Spots\u201c im Laden, um einen besseren Einblick in die Kunden zu erhalten und sie zu segmentieren.<\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-1{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 2.25rem;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 4.5rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 1rem !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 1rem !important;margin-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-1{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-1 > .fusion-column-wrapper {padding-top : 1rem !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 1rem !important;padding-left : 0 !important;margin-left : 0;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div ><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"max-width:100%;margin-top:20px;margin-right:0px;margin-bottom:0px;margin-left:0px;\"><img width=\"600\" height=\"424\" alt=\"Logo Traqus Customer Knowledge\" src=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3.jpg\" data-orig-src=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3-600x424.jpg\" class=\"lazyload img-responsive wp-image-23311\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271755%27%20height%3D%271241%27%20viewBox%3D%270%200%201755%201241%27%3E%3Crect%20width%3D%271755%27%20height%3D%271241%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3-200x141.jpg 200w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3-400x283.jpg 400w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3-600x424.jpg 600w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3-800x566.jpg 800w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3-1200x849.jpg 1200w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/LOGOS-PRODUCTOS_trz_traqus-3.jpg 1755w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 800px\" \/><\/span><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-2{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 4.5rem;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 2.25rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-2{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-2 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 0;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0px;margin-top : 2rem;padding-right : 0px;padding-bottom : 0px;margin-bottom : 2rem;padding-left : 0px;}@media only screen and (max-width:1200px) {.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0;margin-top : 1rem;padding-right : 0;padding-bottom : 0;margin-bottom : 1rem;padding-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-flex-container.fusion-builder-row-2{ padding-top : 0;padding-right : 0;padding-bottom : 0;padding-left : 0;}}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container plexusProductos nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0 0 0 0;border-color:#e8ebef;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-space-between\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1200px) {.fusion-title.fusion-title-2{margin-top:2rem!important; margin-right:1rem!important;margin-bottom:2rem!important;margin-left:0px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-2{margin-top:0px!important; margin-right:0px!important;margin-bottom:0px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:2rem;margin-right:1rem;margin-bottom:2rem;margin-left:0px;\"><h3 class=\"title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:37.5;line-height:1;\">Funktionalit\u00e4ten<\/h3><\/div><div class=\"fusion-text fusion-text-2\"><p>Traqus erm\u00f6glicht es, das Verhalten der Kunden am physischen Verkaufspunkt zu beobachten (in der gleichen Weise, wie es f\u00fcr Online-Verkaufspunkte analysiert wird), tr\u00e4gt zur Steigerung des Umsatzes und zur L\u00f6sung der Probleme der physischen Verkaufspunkte (PoS) bei. Es hilft uns auch, Kenntnis \u00fcber das Profil der Kunden und die Nutzung der Einrichtungen zu erhalten und die Entscheidungen auf objektive Daten zu st\u00fctzen.<\/p>\n<p>Es erm\u00f6glicht uns auch, das Ladenlayout und die Produktverteilung an den Verkaufsstellen zu optimieren, proaktiv auf Kundenstr\u00f6me zu reagieren, Trends auf der Grundlage objektiver Daten zu analysieren und betriebliche Erfordernisse zu antizipieren, die Leistung verschiedener Abteilungen zu vergleichen und \u201eHot Spots\u201c im Laden zu identifizieren, die einen besseren Einblick in die Kunden und eine bessere Segmentierung erm\u00f6glichen.<\/p>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-3{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 2.25rem;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 4.5rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 1rem !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 1rem !important;margin-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-3{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-3 > .fusion-column-wrapper {padding-top : 1rem !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 1rem !important;padding-left : 0 !important;margin-left : 0;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-flex-start\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-center fusion-content-layout-row\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div ><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\" style=\"max-width:100%;margin-top:20px;margin-right:0px;margin-bottom:0px;margin-left:0px;\"><img width=\"299\" height=\"600\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27299%27%20height%3D%27600%27%20viewBox%3D%270%200%20299%20600%27%3E%3Crect%20width%3D%27299%27%20height%3D%27600%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-orig-src=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/10\/traques_movil-e1637316575876.png\" class=\"lazyload img-responsive wp-image-23279\"\/><\/span><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-4{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-4 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 4.5rem;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 2.25rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-4{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-4 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 0;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0px;margin-top : 2rem;padding-right : 0px;padding-bottom : 0px;margin-bottom : 2rem;padding-left : 0px;}@media only screen and (max-width:1200px) {.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0;margin-top : 1rem;padding-right : 0;padding-bottom : 0;margin-bottom : 1rem;padding-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-flex-container.fusion-builder-row-3{ padding-top : 0;padding-right : 0;padding-bottom : 0;padding-left : 0;}}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container plexusProductos nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0 0 0 0;border-color:#e8ebef;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\">@media only screen and (max-width:1200px) {.fusion-title.fusion-title-3{margin-top:2rem!important; margin-right:1rem!important;margin-bottom:2rem!important;margin-left:0px!important;}}@media only screen and (max-width:640px) {.fusion-title.fusion-title-3{margin-top:0px!important; margin-right:0px!important;margin-bottom:0px!important; margin-left:0px!important;}}<\/style><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"margin-top:2rem;margin-right:1rem;margin-bottom:2rem;margin-left:0px;\"><h3 class=\"title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:37.5;line-height:1;\">TRAQUS ist ein effektives Mittel zur \u00dcberwachung, Analyse und zum Verst\u00e4ndnis des Kundenverhaltens am physischen Verkaufsort in der gleichen Weise, wie es f\u00fcr Online-Points of Sale analysiert wird.<\/h3><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-5{width:100% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-5 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 4.5rem;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 4.5rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-5{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-5 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 1rem !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 1rem !important;margin-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-5{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-5 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 0;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-4{ padding-top : 0px;margin-top : 2rem;padding-right : 0px;padding-bottom : 0px;margin-bottom : 2rem;padding-left : 0px;}@media only screen and (max-width:1200px) {.fusion-body .fusion-flex-container.fusion-builder-row-4{ padding-top : 0;margin-top : 1rem;padding-right : 0;padding-bottom : 0;margin-bottom : 1rem;padding-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-flex-container.fusion-builder-row-4{ padding-top : 0;padding-right : 0;padding-bottom : 0;padding-left : 0;}}<\/style><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container plexusProductos nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;border-width: 0 0 0 0;border-color:#e8ebef;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1310.4px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-3\" style=\"text-align:justify;\"><p>Erm\u00f6glicht:<\/p>\n<ul>\n<li>die Optimierung der Anlagenplanung und Produktverteilung am Verkaufsort,<\/li>\n<li>die proaktive Reaktion auf die Kundenstr\u00f6me und die Verst\u00e4rkung der Bereiche nach Bedarf,<\/li>\n<li>die Analyse der Verkehrstrends und deren Bezug zu den Verkaufsdaten,<\/li>\n<li>den Vergleich der Leistung von Abteilungen, Filialen (real oder virtuell), Regionen oder L\u00e4ndern,<\/li>\n<li>die Definition von Trends auf der Grundlage objektiver Daten und effizientere Antizipation betrieblicher Anforderungen,<\/li>\n<li>die St\u00e4rkung des Betriebs, Optimierung des Kundenerlebnisses und Steigerung des Umsatzes.<\/li>\n<\/ul>\n<\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-6{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-6 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 2.25rem;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 4.5rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-6{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-6 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 1rem !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 1rem !important;margin-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-6{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-6 > .fusion-column-wrapper {padding-top : 1rem !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 1rem !important;padding-left : 0 !important;margin-left : 0;}}<\/style><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_2 1_2 fusion-flex-column\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div ><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\" style=\"border-radius:12px;\"><img width=\"720\" height=\"720\" alt=\"Einsatz im Au\u00dfen- und Innenbereich\" src=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/08\/TRAQUS_COMBO4.png\" data-orig-src=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/08\/TRAQUS_COMBO4.png\" class=\"lazyload img-responsive wp-image-20468\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27720%27%20height%3D%27720%27%20viewBox%3D%270%200%20720%20720%27%3E%3Crect%20width%3D%27720%27%20height%3D%27720%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/08\/TRAQUS_COMBO4-200x200.png 200w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/08\/TRAQUS_COMBO4-400x400.png 400w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/08\/TRAQUS_COMBO4-600x600.png 600w, https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/08\/TRAQUS_COMBO4.png 720w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 640px) 100vw, 720px\" \/><\/span><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-builder-column-7{width:50% !important;margin-top : 0px;margin-bottom : 0px;}.fusion-builder-column-7 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 4.5rem;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 2.25rem;}@media only screen and (max-width:1200px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 1rem !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 1rem !important;margin-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-builder-column-7{width:100% !important;order : 0;margin-top : 0;margin-bottom : 0;}.fusion-builder-column-7 > .fusion-column-wrapper {padding-top : 0 !important;padding-right : 0 !important;margin-right : 0;padding-bottom : 0 !important;padding-left : 0 !important;margin-left : 0;}}<\/style><\/div><\/div><style type=\"text\/css\">.fusion-body .fusion-flex-container.fusion-builder-row-5{ padding-top : 0px;margin-top : 2rem;padding-right : 0px;padding-bottom : 0px;margin-bottom : 2rem;padding-left : 0px;}@media only screen and (max-width:1200px) {.fusion-body .fusion-flex-container.fusion-builder-row-5{ padding-top : 0;margin-top : 1rem;padding-right : 0;padding-bottom : 0;margin-bottom : 1rem;padding-left : 0;}}@media only screen and (max-width:640px) {.fusion-body .fusion-flex-container.fusion-builder-row-5{ padding-top : 0;padding-right : 0;padding-bottom : 0;padding-left : 0;}}<\/style><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":27341,"menu_order":4,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":[],"portfolio_category":[149],"portfolio_skills":[],"portfolio_tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit - Plexus Tech<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.plexus.es\/productos\/traqus\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit - Plexus Tech\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.plexus.es\/productos\/traqus\/\" \/>\n<meta property=\"og:site_name\" content=\"Plexus Tech\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Plexus.Techno\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-20T07:49:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.plexus.es\/wp-content\/uploads\/2022\/02\/TRAQUS.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"304\" \/>\n\t<meta property=\"og:image:height\" content=\"152\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@plexustech_\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"22 Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.plexus.es\/#organization\",\"name\":\"Plexus Tech\",\"url\":\"https:\/\/www.plexus.es\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/Plexus.Techno\",\"https:\/\/www.instagram.com\/plexus.tech\/\",\"https:\/\/www.linkedin.com\/company\/plexus-tech\/mycompany\/\",\"https:\/\/www.youtube.com\/user\/tecnologiasplexus\",\"https:\/\/twitter.com\/plexustech_\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.plexus.es\/#logo\",\"inLanguage\":\"de-DE\",\"url\":\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/11\/logo-plexus-2021.png\",\"contentUrl\":\"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/11\/logo-plexus-2021.png\",\"width\":600,\"height\":600,\"caption\":\"Plexus Tech\"},\"image\":{\"@id\":\"https:\/\/www.plexus.es\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.plexus.es\/#website\",\"url\":\"https:\/\/www.plexus.es\/\",\"name\":\"Plexus Tech\",\"description\":\"Tecnolog\\u00eda con Alma\",\"publisher\":{\"@id\":\"https:\/\/www.plexus.es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.plexus.es\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"de-DE\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.plexus.es\/productos\/traqus\/#primaryimage\",\"inLanguage\":\"de-DE\",\"url\":\"https:\/\/www.plexus.es\/wp-content\/uploads\/2022\/02\/TRAQUS.jpg\",\"contentUrl\":\"https:\/\/www.plexus.es\/wp-content\/uploads\/2022\/02\/TRAQUS.jpg\",\"width\":304,\"height\":152},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.plexus.es\/productos\/traqus\/#webpage\",\"url\":\"https:\/\/www.plexus.es\/productos\/traqus\/\",\"name\":\"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit - Plexus Tech\",\"isPartOf\":{\"@id\":\"https:\/\/www.plexus.es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.plexus.es\/productos\/traqus\/#primaryimage\"},\"datePublished\":\"2021-08-27T08:46:38+00:00\",\"dateModified\":\"2024-05-20T07:49:48+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.plexus.es\/productos\/traqus\/#breadcrumb\"},\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.plexus.es\/productos\/traqus\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.plexus.es\/productos\/traqus\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.plexus.es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\/\/www.plexus.es\/productos\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit\"}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit - Plexus Tech","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.plexus.es\/productos\/traqus\/","og_locale":"de_DE","og_type":"article","og_title":"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit - Plexus Tech","og_url":"https:\/\/www.plexus.es\/productos\/traqus\/","og_site_name":"Plexus Tech","article_publisher":"https:\/\/www.facebook.com\/Plexus.Techno","article_modified_time":"2024-05-20T07:49:48+00:00","og_image":[{"width":304,"height":152,"url":"https:\/\/www.plexus.es\/wp-content\/uploads\/2022\/02\/TRAQUS.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@plexustech_","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"22 Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.plexus.es\/#organization","name":"Plexus Tech","url":"https:\/\/www.plexus.es\/","sameAs":["https:\/\/www.facebook.com\/Plexus.Techno","https:\/\/www.instagram.com\/plexus.tech\/","https:\/\/www.linkedin.com\/company\/plexus-tech\/mycompany\/","https:\/\/www.youtube.com\/user\/tecnologiasplexus","https:\/\/twitter.com\/plexustech_"],"logo":{"@type":"ImageObject","@id":"https:\/\/www.plexus.es\/#logo","inLanguage":"de-DE","url":"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/11\/logo-plexus-2021.png","contentUrl":"https:\/\/www.plexus.es\/wp-content\/uploads\/2021\/11\/logo-plexus-2021.png","width":600,"height":600,"caption":"Plexus Tech"},"image":{"@id":"https:\/\/www.plexus.es\/#logo"}},{"@type":"WebSite","@id":"https:\/\/www.plexus.es\/#website","url":"https:\/\/www.plexus.es\/","name":"Plexus Tech","description":"Tecnolog\u00eda con Alma","publisher":{"@id":"https:\/\/www.plexus.es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.plexus.es\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"de-DE"},{"@type":"ImageObject","@id":"https:\/\/www.plexus.es\/productos\/traqus\/#primaryimage","inLanguage":"de-DE","url":"https:\/\/www.plexus.es\/wp-content\/uploads\/2022\/02\/TRAQUS.jpg","contentUrl":"https:\/\/www.plexus.es\/wp-content\/uploads\/2022\/02\/TRAQUS.jpg","width":304,"height":152},{"@type":"WebPage","@id":"https:\/\/www.plexus.es\/productos\/traqus\/#webpage","url":"https:\/\/www.plexus.es\/productos\/traqus\/","name":"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit - Plexus Tech","isPartOf":{"@id":"https:\/\/www.plexus.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.plexus.es\/productos\/traqus\/#primaryimage"},"datePublished":"2021-08-27T08:46:38+00:00","dateModified":"2024-05-20T07:49:48+00:00","breadcrumb":{"@id":"https:\/\/www.plexus.es\/productos\/traqus\/#breadcrumb"},"inLanguage":"de-DE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.plexus.es\/productos\/traqus\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.plexus.es\/productos\/traqus\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.plexus.es\/"},{"@type":"ListItem","position":2,"name":"Portfolio","item":"https:\/\/www.plexus.es\/productos\/"},{"@type":"ListItem","position":3,"name":"TRAQUS, Plattform zur Analyse von Standortdaten in Echtzeit"}]}]}},"_links":{"self":[{"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/avada_portfolio\/20466"}],"collection":[{"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/comments?post=20466"}],"version-history":[{"count":12,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/avada_portfolio\/20466\/revisions"}],"predecessor-version":[{"id":41927,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/avada_portfolio\/20466\/revisions\/41927"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/media\/27341"}],"wp:attachment":[{"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/media?parent=20466"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/portfolio_category?post=20466"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/portfolio_skills?post=20466"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/www.plexus.es\/de\/wp-json\/wp\/v2\/portfolio_tags?post=20466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}